Sign In / Register

Resources

Welcome, Fringe artists and performers! This guide is designed to help you navigate our Artist Magazines, essential resources packed with valuable information to assist you on your Adelaide Fringe journey. Whether you're a seasoned participant or joining us for the first time, these magazines cover everything from registration to promoting your show and making the most of your season.

Contents

About the Artist Magazines

The Adelaide Fringe Artist Magazines are your comprehensive companions for participating in Australia's Biggest Arts Festival. Each issue is carefully curated to provide practical, actionable advice and key information, ensuring you have the knowledge and tools to succeed. We encourage you to read both issues thoroughly as they complement each other, covering different stages of your Fringe experience.

Issue One: How to Register for Adelaide Fringe and Promote Your Show

This inaugural issue is your starting point, ideal for those new to the Fringe or anyone seeking a refresher on the foundational steps. It focuses on getting your show registered and laying the groundwork for effective promotion.

Key topics covered in Issue One include:

  • Key Dates: Important deadlines you need to be aware of.
  • What is Adelaide Fringe?: An overview of the festival and its unique essence.
  • Starting Your Show Registration: A step-by-step guide to the registration process, including the Registration Fee and what your registration includes.
  • Getting Started Checklist: A handy checklist to ensure you don't miss any crucial initial steps.
  • Finding a Venue: Guidance on securing the right space for your performance.
  • Accessibility at Fringe: Information on making your show inclusive and accessible.
  • Ticketing Basics: Understanding FringeTIX, the Inside Charge, and various Price Types.
  • Marketing Basics: Learn how to develop a strong Marketing Strategy, including Hot Tips for amplifying your content, building a Social Media Strategy, using analytics, planning Paid Marketing, and creating a Marketing Timeline.
  • Meet The Team: Get to know the key contacts at Adelaide Fringe who are here to support you.

This issue is crucial for setting up your show and understanding the initial phases of your Fringe journey.

Issue Two: Your Season: Pocket Guide Edition

Once your show is registered and you're ready to dive into the festival period, Issue Two becomes your go-to guide. It's designed as a "pocket guide" for quick reference during your season, offering practical advice for the performance period itself.

Highlights from Issue Two include:

  • FringeWORKS: Discover FringeWORKS, your "office away from home" where you can connect with the Artist & Venue and Honey Pot teams.
  • FringeWORKS Operating Hours.
  • FringeWORKS & Honey Pot Schedule: Important timings for these key artist resources.
  • FringeWORKS Events: Information on workshops, networking opportunities, and other events held at FringeWORKS.
  • Honey Pot: Learn about the Honey Pot programme, designed to connect artists with presenters and producers.
  • FringePOD & FringeCHAT: Details on these valuable sessions for insights and discussions.
  • Ticketing & Reports: Accessing your show reports and understanding your ticketing information during the season.
  • Additional Resources: A list of helpful contacts and support services, including the Support Act Wellbeing Helpline, Urgent Mental Health Care Centre, Mental Health Triage, and the free EAP Counselling Service provided in partnership with ACCESS Programs.

This issue focuses on the practicalities of managing your show during the festival and accessing support when you need it.

Summary

  • The Artist Magazines are your essential guides for a successful Adelaide Fringe experience.
  • Issue One covers show registration, initial planning, and foundational marketing strategies.
  • Issue Two acts as a practical pocket guide for navigating your season, utilising FringeWORKS, and accessing support services.
  • Reading both issues will equip you with comprehensive knowledge for every stage of your Fringe journey.

Additional Resources