Support Hub
Market & Promote
- Money & settlement 2 resources How and when you are paid, and how to read your statement.
- Plan & Register 23 resources What to register, what it costs, and the dates it all runs to.
- Prices & Ticketing Setup 5 resources Setting your prices, the discounts you can offer, and the fees on top.
- Registering & listings 2 resources Writing your listing, images and content warnings, and getting it published.
- Prepare your Show/Venue 12 resources Bump in, tech specs, insurance and what your venue needs from you.
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Market & Promote 15 resources Media, print, social, and the promotions Fringe can put you in front of. You are here
- Tickets & Sales 6 resources Watching your sales, group bookings, refunds and adding performances.
- During the Festival 9 resources Who to call, what to do when something changes, and looking after your company.
- Professional Development 27 resources Honey Pot, pitching, touring, and the funding behind all three.
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Artist & Venue Advertising Kit
Explore our Kit to discover ways to promote your show and connect with more audiences.
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Marketing Strategy Guide
Tips and tools for building your own marketing strategy for your event.
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How to: Market Fringe at Your Venue
What a venue should be doing to help market shows.
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Analytics and Dataset/Pixel Set-Up (Advanced)
Meta Conversions and Google Analytics information.
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How To: Market Your Show to Schools
How to market to schools as part of the Adelaide Fringe Schools Program.
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How To: Add Reviews to Your Show Listing
Add reviews from either Fringe Feed or elsewhere to your Adelaide Fringe show listing.
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How To: QR Codes
Where to find your events custom QR Code in AVR or create your own.
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Grant Recipient Resources
All the resources you'll need to acknowledge Adelaide Fringe Foundation and our funding partners
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Media Contact List
Start reaching out to relevant media outlets.
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Australian Tourism Data Warehouse
Promote your next Adelaide Fringe event across online tourism website for free.
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How To: Write a Media Release
A guide to walk you crafting a compelling media release.
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How To: Market Fringe in Your Council
A guide for councils to boost wellbeing , strengthen the economy and encourage positive word-of-mouth experiences.
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Poster Design Crash Course
Join Adelaide Fringe 2023 Poster Designer Alana Naylor for the basics of poster design and a walkthrough using Canva.
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Marketing During the Festival
Tips and tricks for boosting show and venue visibility during the festival.
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Logo and Branding Assets
Browse all topics
- Money & settlement 2 resources How and when you are paid, and how to read your statement.
- Plan & Register 23 resources What to register, what it costs, and the dates it all runs to.
- Prices & Ticketing Setup 5 resources Setting your prices, the discounts you can offer, and the fees on top.
- Registering & listings 2 resources Writing your listing, images and content warnings, and getting it published.
- Prepare your Show/Venue 12 resources Bump in, tech specs, insurance and what your venue needs from you.
-
Market & Promote 15 resources Media, print, social, and the promotions Fringe can put you in front of. You are here
- Tickets & Sales 6 resources Watching your sales, group bookings, refunds and adding performances.
- During the Festival 9 resources Who to call, what to do when something changes, and looking after your company.
- Professional Development 27 resources Honey Pot, pitching, touring, and the funding behind all three.